How to use meditation to boost your bottom line

We all know we are meant to meditate, just as we know we are meant to exercise 30 minutes a day, drink 8 glasses of water and get 8 hours sleep. But realistically for many meditation just isn’t a priority in our busy day-to-day lives.

But if you set aside time each day to meditate you could be improving not just your health but also your business bottom line.


Noisy Brains

The average person has around 50,000 to 60,000 thoughts a day, and when we’re in a busy or stressful situation these thoughts come quickly and rapidly and we can get stuck in a thought loop cycle. These are thoughts that just keep going round and round without any resolution. These cycles actually stop us from coming up with solutions to problems. Meditation helps to break that cycle.

In fact, meditation doesn’t just help to solve problems but according to research conducted by Harvard University just 8 weeks of meditation actually improved memory, learning, self-awareness and stress levels.


Benefits of Meditation

Meditation is a practice, and you need to think of it as such. It helps to think of meditation like cleaning a really dirty dishcloth. Every time you meditate it’s like dipping that dishcloth into soapy water, everytime you dip it in, the dishcloth comes out that little bit cleaner. Meditation has the same effect on your mind. It helps to gently clear the debris and the dirt that accumulates over time. It’s a fantastic way to literally cleanse the mind.

Not only that but science has shown that meditation also:

  • Reduces levels of cortisol stress hormones
  • Improves immunity
  • Enhances the ability to learn
  • Improves memory
  • Decreases depression
  • Improves oxytocin

That’s just to name a few benefits. So realistically, taking 5 minutes out of your day to meditate should actually become a necessity.


Meditation in Business

So how about using meditation in business? Personally, I have found that when I am really struggling with a difficult customer or a complicated business issue if I take the time to sit and meditate through it inevitably an answer will appear. Sounds simple right? And yes it really is as simple as that. In my experience, people have over complicated the practice of meditating so here what I recommend.


How to meditate on an issue

Take time away from wherever you work,  be that an office, coffee shop or at home. Make sure you pick a spot away from your desk, as much as you will be focusing on work it’s best to meditate in a different space. Ensure you won’t be disturbed and if you need to, put that meditation time in your diary as a meeting.

  • Set a timer for between 5 to 20 minutes.
  • Find a comfortable position and sit quietly, you can play some gentle music in the background if you wish.
  • Close your eyes and take three deep breaths in and out.
  • Then think about your business question. So it could be ‘how do I deal with this customer’ or ‘what’s the best way to market this product’ whatever it may be.
  • Gently ask yourself the question in your mind over and over and just let whatever thoughts come to float in and out. If you get distracted from the question, simply notice you’ve been distracted and go back to the question.
  • Just sit in stillness and let the answers come to you.
  • Once the timer ends, write down whatever came to mind and get on with your day.

Now don’t be disappointed if you don’t get an answer straight away. You’re dealing with the subconscious mind here and the answers may come to you later in the day, or even when you are asleep. But the answers will come. The more you practice this simple meditation, the easier it will become and the quicker the answers will flow; and ultimately improve your business decision making.

Have you used meditation in your business? If so please share in the comments.

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